About Boardmaxxing
The billboard industry is a $60 billion market with no search engine.
There are over 450,000 billboards in the United States. Every one of them sits on someone's land, sells space to someone's business, and is seen by thousands of people every day. And until now, there was no single place to find them all.
Pricing is hidden. Inventory is scattered across dozens of operator websites. A business looking to buy a billboard has to call five different companies and hope they get a fair quote. A landowner leasing their property to a billboard company has no way to know if they're being paid fairly.
Boardmaxxing changes that.
We aggregate every billboard from every major operator in America into one map. We collect their inventory daily, normalize it into a consistent format, and make it searchable — by location, type, price, operator, whatever you need.
Why this matters
When you can see the entire market in one place, everything changes. Businesses can comparison shop. Landowners can see what their property is actually worth. Operators compete on price instead of information asymmetry.
How it works
When multiple sources list the same billboard, we prioritize data from the asset owner over broker listings. No markups. No middlemen.
Data sources
More coming.